A Study on Determination of Strategy for Pulse Industry through SWOT and SOR Analyses in Mersin Province

Authors

  • Osman Uysal Alata Bahçe Kültürleri Araştırma İstasyonu Müdürlüğü

DOI:

https://doi.org/10.24925/turjaf.v2i6.256-259.115

Keywords:

Mersin Province, Pulse industry, SWOT analysis, SOR analysis

Abstract

Pulse processing industry almost all located in Mersin province in Turkey. Strategic importance considered both national and international trade in terms of capital, domestic and foreign trade connections, knowledge and experience, pulse processing technology Mersin has an important position in the world. However, decline in pulse crops production in recet years, market fluctuations lead companies to import intensively and competitor countries have become major supplier. In the study, these developments in pulse production and trade in recent years, companies and also researchers opinions take into account to determine companies strengths, weaknesses, opportunities, and threats for SWOT analysis with the aim of offer sector-oriented strategies. Results of SWOT analysis were analyzed with SOR analysis. It is tried to develop strategies for development of pulse industry.

Author Biography

Osman Uysal, Alata Bahçe Kültürleri Araştırma İstasyonu Müdürlüğü

2011-+: Araştırmacı 2007-2011:Dış Ticaret Uzmanı 2004-2007:Araştırmacı

Published

13.06.2014

How to Cite

Uysal, O. (2014). A Study on Determination of Strategy for Pulse Industry through SWOT and SOR Analyses in Mersin Province. Turkish Journal of Agriculture - Food Science and Technology, 2(6), 256–259. https://doi.org/10.24925/turjaf.v2i6.256-259.115

Issue

Section

Crop Production